“User Behavior Data Underpins E-Tailer Myntra’s Move To App-Only” – Ad Exchanger, 18th May 2015 Vizury tags are integrated into Myntra’s backend to collect non-PII behavior data, including which products and categories a user has visited and when. Read article Read more "User Behavior Data Underpins E-Tailer Myntra’s Move To App-Only"
Bangalore, 12 May 2015 Vizury and adjust today announced their integration enabling performance measurement and attributions for Vizury’s app user retargeting campaigns. Vizury, a premier performance marketing and retargeting firm helps over 200 brands worldwide realize their mobile marketing ROI. adjust is a leading business intelligence platform for mobile app marketers, combining attribution for advertising […] Read more "Vizury and adjust announce their integration to power-up measurements for Vizury’s app user retargeting solution"
“Will Artificial Intelligence Deliver the Goods?” – Times Of India, 12th May 2015 As the ecommerce space gets saturated, investors are zeroing in on firms developing artificial intelligence solutions. Read more "“Will Artificial Intelligence Deliver the Goods?”"
“Analysis by Data Analytics: A Way To Predict Your Consumer’s Decision” – Silicon India, April 2015 With the proliferation of wearable and the impending chip boom in the Internet of Things (IoT), data sciences present a cutting edge proposition for businesses to understand competition and consumers alike. Read more "Analysis by Data Analytics: A Way To Predict Your Consumer’s Decision"
“E-commerce industry may see fluctuations but the opportunity is real: Raja Kumar” – Business Standard, 15th Apr 2015 A new crop of adtech startups has caught the attention of investors and large firms with its nuanced offerings bringing more ad dollars from traditional media to the online space. Read more "“E-commerce industry may see fluctuations but the opportunity is real: Raja Kumar”"
“M-Commerce in India will grow manifold by 2019” – CXOtoday.com, 13th April 2015 There is no doubt that India is going through a sort of e-commerce revolution Read more "“M-Commerce in India will grow manifold by 2019”"
Vizury, a premier performance marketing and remarketing firm won the silver for the “Smart Use Of Data” category at Festival Of Media Asia Pacific Awards 2015 (FOMA) held at Singapore on 24th March. The Festival of Media Asia Pacific Awards is dedicated to the evolution of media, celebrating the best in media thinking and communications […] Read more "Vizury ‘s Smart Use of Data for Etihad Airways earns rewards, wins a FOMA"
TOKYO, April 2, 2015 /PRNewswire/ Kauli, Inc. (Headquarter: Shibuya-ku, Tokyo; CEO: Katsuhiro Takata; hereafter, “Kauli”) today announced that it has completed RTB integration with its largest display ad serving SSP (*1) in Japan”Kauli”, and the dynamic retargeting ad serving DSP (*2) “Vizury” provided by Vizury Interactive Solutions Pvt Ltd (Headquarter:Bangalore, India; CEO: Chetan Kulkarini; hereafter, “Vizury”). Kauli will now start […] Read more "Kauli Partners With the Fast Growing DSP in Asia ‘Vizury’ to Drive Publishers’ Revenue by Serving Dynamic Retargeting Premium RTB Ads"
“Niche Ad Tech startups gain attention from investors & large firms” – ET Tech, 1st April 2015 Q&A with founder and CEO of Ascent Capital Advisors. Read more "Niche Ad Tech startups gain attention from investors & large firms"
Vizury and Apsalar today announced a partnership offering performance measurement and attribution for Vizury’s App-App retargeting campaigns. Vizury is a leading Performance Marketing and Retargeting firm that helps over 200 brands worldwide realize their mobile marketing ROI. Apsalar is the global leader in mobile app attribution and measurement for ecommerce companies. “Marketers are faced with […] Read more "Vizury Announces Partnership with Apsalar for Mobile Measurement and Intelligence"
Vizury, a leading performance marketing and retargeting company, announces the launch of the world’s first Performance Marketing Hub that combines the power of predictive analytics and personalization; offering brands a one stop solution to engage users across online and offline mediums. The launch will take place at Ad Tech New Delhi 2015, on 19th-20th March. […] Read more "Vizury Announces the World’s First Performance Marketing Hub at Ad Tech New Delhi 2015"
“Here’s some wizardry from Vizury to track customers everywhere – on web, mobile, and offline” – TechInAsia, March 2015 Now, it has just launched a new product that takes the three-in-one pack further in addressing the needs of a marketer, from customer acquisition to loyalty building Read more "Here’s some wizardry from Vizury to track customers everywhere – on web, mobile, and offline"
“Vizury consolidates offerings through ‘performance marketing hub” – Business Standard, March 2015 Looks to offer predictive analytics solutions using online, offline clients Read more "Vizury consolidates offerings through ‘performance marketing hub"
Vizury is thrilled to announce that its campaign to drive revenues through data-fuelled marketing for Etihad Airways has been shortlisted at the Performance Marketing Awards 2015 to be held on April 28, 2015 in the United Kingdom. Vizury was nominated for the prestigious awards under the category ‘Global Excellence in Performance Marketing’ after it increased […] Read more "Vizury Shortlisted for Performance Marketing Awards 2015 for driving up revenue for Etihad Airways through data-fuelled display marketing"
“Win back lost customers” – Business Standard, March 2015 With a cross-channel retargeting strategy, brands can improve customer conversion rates Read more "Win back lost customers"
Vizury, a leading performance marketing and retargeting firm, today announced that it is part of the new Facebook® Marketing Partner program. This program helps marketers find Facebook-vetted partners with expertise and specializations to meet their marketing objectives. Vizury was previously part of Facebook’s Preferred Marketing Developer (PMD) program, focusing on FBX to consistently deliver marketing ROI […] Read more "Another feather in Vizury’s cap; Vizury becomes a badged Facebook Marketing Partner with a FBX specialty"
Vizury, the leading performance marketing and retargeting firm in APAC has launched App-App retargeting for the mobile gaming space. “Industry trends reveal that less than 25% of smartphone users worldwide continue playing after 30 days of game download! Therefore, it is imminent that mobile game developers must constantly reach out to players and move them […] Read more "Vizury launches App-App retargeting for the mobile gaming space, Tokyo"
Indian startups with global ambitions are looking beyond conventional destinations like the United States and Southeast Asia to focus on emerging economies such as Africa and South America, where they can apply their strategic advantage and technical expertise to tap into unsaturated markets. Ad retargeting company Vizury, launched in 2008, now services regional e-commerce giants […] Read more "Indian startups with global ambitions like Vizury, Zomato, Gomei and others eye unsaturated markets in Africa & South America"
“Indian startups with global ambitions like Vizury, Zomato, Gomei and others eye unsaturated markets in Africa and South America” – The Economic Times, Jan 2015 Looking beyond conventional destinations Read more "Indian startups with global ambitions like Vizury, Zomato, Gomei and others eye unsaturated markets in Africa and South America"
Bangalore, India, 12-June-2014 Bangalore-based digital CRM firm Vizury today announced a $16 million Series C funding round led by Intel Capital with participation from Ascent Capital and existing investors, Nokia Growth Partnersand Inventus Capital Partners. This brings the total funds raised by Vizury to $27 million; Ojas Ventures had participated in the two earlier rounds. Chetan […] Read more "Vizury announces $16M Series C Funding led by Intel Capital, Ascent Capital"