Are you a smart App Marketer?
App user engagement, display retargeting, push notifications, fight off uninstalls, social, email – Do you use different tools to action multiple App marketing strategies? This makes App marketing complicated, it impacts your ROI as well
9 lessons from Mobile-first markets to crack app marketing
9 precious lessons from mobile- first markets on how they cracked the app marketing puzzle. If you are an app marketer, this is something you just can’t miss!
Looking beyond Installs- 5 things an app marketer just can’t miss
We have put together 5 things an app marketer has to focus on, beyond installs. Everything about app user engagement and retention. Grab 5 precious tips on app marketing.
Industry driven Retargeting
Retargeting, a relatively new offering in the digital space, offers several opportunities where domain knowledge can help build a better solution for the marketer. This whitepaper establishes differences in consumer behavior in every industry and thus the importance of an industry driven retargeting strategy and solution over the one-size-fits-all approach.
Coverfox drives down Cost of Acquisition by 75% with user level quote based personalization
Coverfox drives down Cost of Acquisition by 75% with user level quote based personalization Coverfox is India’s fastest growing online insurance portal where users can compare, buy and manage insurance policies. With an intuitive and transparent platform where can users can easily compare quotes from serveral insurance providers and purchase policies, Coverfox is giving traditional […]
Vizury Engage ‘How To’ Series: All About User Segmentation
This is the first video in the ‘How To’ video series on using Vizury Engage, the Multi-Channel Marketing Platform. If you are trying to implement a personalized marketing strategy for your brand, user segmentation is the first and the most important step. To personalize your user engagements, you need to get your segmentation right. With […]
Engage App ‘How To’ Series – Personalized Push – I
This is the second video in the ‘How To’ video series on using Engage App, the Mobile Marketing Platform that helps you personalize app marketing across channels. Push Notification has proven to be the most powerful tool to re-engage with your app users. With Engage App, sending user level personalized push notifications is the click […]
Mobile is soaring in the United States!
Of 220M Mobile Users in the US, 200 Million are monthly active Mobile App users. What does it mean to your brand?