Vizury

Say Hello to Vizury Engage- A Unique DMP

It hasn’t been long since brands have realized the value of customer data and how it powers their marketing. And the landscape is now flooded with DMPs. The one question every CMO is pondering over is – how different is one DMP from another?

 

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Well, we can give you 5 reasons why Vizury Engage is different and better than the other DMPs out there,

  1. One Stop Solution for data onboarding, analytics and marketing
  2. Managed Services to support you through integration and after
  3. Access to raw data for ad-hoc querying
  4. Proprietary algorithm which enables new feature addition and optimization
  5. Seamless integration with existing marketing partners

One Stop Solution for data onboarding, analytics and marketing:

With Engage, you have one tool where you can onboard data from disparate online and offline sources – website, email, display ads, social media, sms, mobile app, store, call center, etc. – perform analytics and derive actionable insights and finally create and run your marketing campaigns. It all happens at one place.

One UI. One log-in.

Managed Services to support you through integration and after:

Our DMP experts will sort out all hassles through integration and will be available for support while you use the DMP. Any request for a new feature, modification or feedback will be taken care of by the experts who will work closely with your team.

We will not leave you high and dry after you have bought the license.

Access to raw data for ad-hoc querying:

You will have access to raw data, in the platform itself. We acknowledge the fact that the need for a new insight or report can come up anytime. Apart from the already available reports, if at any moment you think that you need to obtain a particular statistic or a trend, you just need to write a query or our experts can help you with that as well.

You have the freedom to do what you want with your raw data.

Proprietary algorithm which enables new feature addition and optimization:

The entire set of algorithms with which data is sliced and diced in the DMP is the intellectual property of Vizury. Engage does not rely on third party integrations for data onboarding, real-time bidding, ad serving and analytics.

New features or optimization can be added in pretty much no time.

Seamless integration with existing marketing partners:

With Engage, all your marketing efforts can be centralized at one place. If you are already working with a partner for your email or sms marketing, Engage can be integrated with them seamlessly.

All your marketing at one place.

With these unique features, Vizury Engage stands apart from the other DMPs in the market. It enables brands make use of the gold mine of customer data they are sitting on, personalize marketing across channels to reach their target audience and significantly enhance their marketing ROI.

About the author

Nishant is a marketer at Vizury Interactive, where he helps ecommerce business owners to increase revenue. Vizury helps ecommerce companies to increase sales with new channels like web push notifications.

nishant.gupta@vizury.com'

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