51 Marketing Blogs to Grow your E-commerce Brand &Sales in 2017


We know the title says 51 blogs, but we’re feeling really generous so we’re going to send more than that your way. Much more.

The Internet is a storehouse of information, but we know no one’s got heaps of free time. So we’ve take it upon ourselves to scour the web and gather roughly 100 blogposts from 51 different E-commerce and opinion sites. Each one comes complete with a short description, incase you fancy a brief on what you’re diving into

Get your coffee and bookmarks ready, and here we go


1. Backlinko

A SEO blog focussing on actionable SEO tips and strategies, backlinko also come up with frequent case studies. To put it simply, you need no better mentor for your fashion commerce site. Here’s some of their top work

E-commerce SEO (8,616-Word Guide + Actionable Case Study)

(Case Study) This SEO Checklist = 48.7% More Organic Traffic

Awesome! 16 Powerful SEO Copywriting Secrets (That Work Fast)

2. Hubspot

HubSpot are the pinoeers of inbound marketing- they effectively coined and popularized the term. They have a lovely library of ecommerce-related information, a few of which we’ve handpicked for your perusal

Applying Growth-Driven Design to Ecommerce Websites

7 Creative Content Ideas for Your Ecommerce Site

How to Disrupt the Fashion Industry: Inside Everlane’s Branding & Growth Strategy [Podcast]



3. Helpscout

Help Scout are a easy-to-use customer service solution who go to great lengths to publish high-quality content on their blog as well. Here’s one that teaches important customer service tactics and strategies in detail, even things as fundamental as avoiding any form of pessimism while conversing with a client.

Creating Customers for Life: 50 Resources on Loyalty, Churn, and Customer Retention

4. Practical Commerce

Practical Ecommerce is one of the proper veterans around, clocking in at a hefty 9 years, during which they have hosted hundreds of brilliant webinars. With a down to eath demenour and straightforward tone, they are a real asset to the industry. Here are a couple of their best blogs

Lessons from 99 Retail Website Footers | Practical Ecommerce

Lessons Learned: Fashionable Maternity Wear Sells | Practical Ecommerce

5. Quicksprout

Quicksprout offer soultions for all aspects of your website with the ultimate goal of helping you increase your traffic. Here are a couple of brilliant pieces on marketing strategies and business tips from their blog.

What Type of Content Gets Shared the Most on Twitter?

15 Types of Content That Will Drive You More Traffic

6. Smart Insights

Very conversion and number focused, the blogs we’ve chosen for you from Smart Insights can help out with your ads too- spend well. We also decided to throw in a CRO case study, so knock yourself out.

In-depth: A fashion brand CRO case study – Smart Insights Digital Marketing Advice

Brain scans reveal which ad types are most effective – Smart Insights Digital Marketing Advice

Instagram gives marketers even more features to play with – Smart Insights Digital Marketing Advice

7. Wordstream

Simply put, Wordstream are making online advertising easy, one solution at a time. Your one stop shop for tips on all things related to digital marketing

Marketing to Women: Why Do Brands Think Women Only Care About Fashion? | WordStream

11 Ways to Get More (Real!) Instagram Followers 

8. Better Retail

Better Retail’s mantra is simple : They gather and present to you ecommerce news headlines and top blogs from everywhere

Difficult Choices Kill Conversion Rates 

Improving Review Response Rates 

9. Buffer App

A truly fantastic blog, Buffer churns out articles on productivity, life hacks, and business. It’s not specifically about ecommerce, but the concepts are highly applicable to any entrepreneurs hoping to supplement their productivity in business and life.

15 Inspiring Entrepreneurs Who Earn Income on Social Media

The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them) – The Buffer Blog

10. Kissmetrics

KISSmetrics run a very analytically driven blog, with their substantial ecommerce section making for a particularly great read. This is truly the place to go to gain knowledge on any kind of online marketing and strategy. Here are a few examples

Stop Neglecting Analytics in Your Customer Engagement Strategy

We Used the Latest Holiday Selling Data to Create These Cyber Monday Hacks

How Emotional Targeting Converts More Leads

6 Last-Minute Tips for Mobile Marketers Ahead of the Holiday Shopping Rush

11. Magento

Get the latest news, tips and advice on maximizing the reach of your online store from Magento’s ecommerce blog.

11 Tips For Fashion eCommerce Success | Magento Blog

Free Theme Women Fashion by Pagayo – Magento Connect

12. Moz

To put it succintly, Moz are home to the best SEO expertise.

Pruning Your eCommerce Site: How & Why 

Community Discussion – What’s the ROI of “pruning” content from your ecommerce site? 

How bad is duplicate content for ecommerce sites?

13. Small Business Trends

Exploring the trends driving small business, no matter which stage of running an online store you are in, this blog is always there to help as long as you call yourself a small business. Dig into that delicious turkey while this social media calendar helps you plan and shedule them all in your Buffer app.

Getting Business Funding Can be Daunting, but There’s Hope

The Surprising Small Business Saturday Shoppers You Should Target

Social Media Calendar Template for Small Business

14. Big Commerce

A nice mix of interesting case studies and inspirational posts, here are the best ones from one of the biggest commerce providers around.

7 Photography Best Practices for Online Fashion Merchandising

Fast Fashion Spurs Need for Change in Fashion Industry

Retail, Fashion, Tech: The Rise of Haute Couture for the Modern Consumer – The BigCommerce Blog

15. Econsultancy

News, design, UX comparisons of ecommerce sites, email and social media marketing are just some of the things you will find here. Lucikly, we’ve hand picked the best ones for you.

According to 32,198 emails, most retailers use boring subject lines 

Why is design thinking suddenly so important? 

How Glossier has used Instagram to create a cult following 

16. E c w i d

One of the best stomping grounds around for entrepreneurs and new stores. They talk a lot about logistics, pricing and web page optimisation, vital criteria for when you plan to start or are running a fashion commerce store online

7 Creative Ideas for Your E-Commerce Product Page

Optimizing Images for Web: A Practical Guide

An Entrepreneur?s Guide to Understanding Shipping Labels for E-Commerce Stores

17. Helpscout

Help Scout is a simple customer service solution that you should consider using for your ecommerce business, but they go above and beyond to publish high-quality content on their blog as well. The blog covers important customer service tactics and strategies–even things like how to avoid telling your customers that you “can’t” do something and instead craft a positive sentence.

How Disney Creates Magical Experiences (and a 70% Return Rate)

18. Prestashop

Here’s an Ecommerce blog on the nuts and bolts of running an online store, brought to you by the shopping cart experts at presta Shop .

[New Benchmark Report] Why Mobile is a Must for PrestaShop Fashion Retailers

The Nine Essential Features of an Online Fashion and Accessories Store

19. Shopify

Shopify’s blog is quite a rallying point for ecommerce agents and professionals, with thier comments section a regular bredding ground for elite, intellectual discussions. As a bonus, they have arguably the best Dropshipping guide in existence.

Fashion Branding Secrets from 14 Industry Experts

How to Get Your Business Finances in Order Ahead of the Holiday Rush

7 Easy Ways You Probably Didn’t Think of to Boost Holiday Revenue

20. Volusion

Volusion’s ecommerce blog, The Ecommerce Authority, includes webinars and even predictions of their own, most of which are unerringly accurate. P.S- They’re predicting a 9% online growth for small-to-medium businesses this coming holiday season.

Growing a Fashion Business – Webinar Q&A – Ecommerce Insights Blog

Jazz Up Your Pinterest Profile with Rich Pins for Your Products

21. 2X ecommerce

The 2X eCommerce blog is dedicated to growing and scaling online retail businesses – they talk about improving average order value, retention and traffic.

Yacht Harbour: Organic Instagram Growth, 0 to 42K followers in 12 months

22. Nosto

This unique site has tips and tricks you can use to show improvements in your business within a short period of time. Ideal for new store online owners.

10 Just Really Great Ecommerce Pop-Ups

How one multi-brand fashion store is carving out the route to success

Size matters! … In pricing. Here’s how to use it.


Comments are closed.

Looking for an all in one 360 solution to grow marketing ROI?

Leverage Engage360 to drive meaningful relationships with your customers.

Plugin Support By WordPress Premium Plugins